In today’s business world, digital marketing is an integral component in any successful marketing plan.
“Digital marketing is nothing new,” said Glenn Crockett, chief executive officer at Dave Creek Media. “Most businesses have some form of digital marketing already in place if they’ve been around for any length of time."
“The new challenge isn’t getting online. Now, businesses must navigate all the tactics that appear easy but quickly become a drain on your time, energy, and marketing budget. Let’s face it, even if all the boxes are checked (website, social profile, email blasts), most companies fall short of turning digital marketing efforts into measured gains.”
Learn in this month's give the three-point approach for effective digital marketing. “The complete customer journey must be in place to fully realize the revenue potential from your digital marketing efforts,” said Glenn.